Objective
Assisted a consortium of companies specializing in hydraulic systems and electric drives in entering the construction and agricultural machinery market, collaborating with machine manufacturers.
Approach and Implementation
Workshop Preparation and Execution
Organized and conducted a two-day workshop to develop a new product portfolio and define strategies for market entry, which were jointly approved by participants.
Engagement with Manufacturers
Reached out to construction and agricultural machinery manufacturers (OEMs) across Europe to introduce the new product portfolio and discuss applications and requirements during the workshop.
